To design a brand for a gender-neutral accessories company called ‘PLAYPIT’, the primary target audience being millennials.
Vibrant colours and a playful brand that focuses on inclusivity and diversity. Imagery is both authentic and playful, linking back to the brand name ‘PLAYPIT’.
Colourful balls are used to add playful elements that can be used in ad campaigns, stationery, and more.
Back to top
Lauren Mines: Graphic Designer